Distribution Services

Rentrak's proven Pay-Per-Transaction distribution system helps video retailers meet the challenges of a changing home entertainment industry by maintaining the breadth and depth of copy needed to better satisfy customer demand and more effectively compete in the marketplace.
WHAT IS PAY-PER-TRANSACTION (PPT)?
In 1986, Rentrak revolutionized the home entertainment industry when we introduced our Pay-Per-Transaction® (PPT®) distribution system, designed to give video retailers monthly access to a wide selection of box office hits, independent releases and foreign films from the industry's leading suppliers. Under the PPT agreement, retailers can purchase new movies for a fraction of the cost of using a wholesale distributor, and stock a larger variety and quantity of titles, all within their original budget, giving PPT video retailers a competitive edge over other rental sources like kiosks, streaming services or by-mail subscriptions.
the ppt advantage
  • More profit, with less risk
  • Stock more New Releases to meet peak customer demand before titles are available through by-mail and kiosk services
  • Grow your market share
  • Boost Previously-Viewed sales by increasing your inventory
HOW DOES PPT WORK?
  • Rentrak's PPT model enables participating video retailers to have new release movies delivered right to their store for a low, one-time cost.
  • Movie rental revenue is shared between the retailer and the studio or supplier with whom the movie is distributed.
  • After 28 to 31 days, retailers can begin selling units as "Previously-Viewed" inventory; sales revenue is shared between the retailer and the studio or supplier.
  • Once the 182-day lease term has concluded, retailers can either return the remaining units or buy them at a fraction of the retail cost.
  • Under the PPT arrangement, retailers can expect to pay between $8 and $12 a unit.